Having only one Instagram account, I post both my personal and art photography under the same user. I wanted to look at the number of likes I got for each, and see if there was a clear difference. I researched the posts from the last year (45 posts in total) and made a note of whether or not they were art (which I represented as 0, or the absence of me in the photograph) or personal (which I represented as 1, or the presence of me in the photograph). Since most of my followers are my fellow Harvard peers, I was also interested in whether or not geography played a role in the number of likes attained for each type of photography, so I also noted whether each post was on campus or off. The results I found were that I obtain 100 fewer likes on my art photography than on my personal photography (the average number of likes for art is 137 likes while the average number of likes for personal is 237). Then, I wanted to compare proportionally what the percentage of likes on either art or personal in relation to geography was. What I found was that for my personal photographs, I obtain the highest percentage of likes on personal photographs that are on campus (68.2%) vs off campus (31.8%), suggesting that the type of my follower tends to prefer this type of Instagram post, which correlates with my hypothesis, because most of my followers are my friends at Harvard. This commonality may support why I receive so many more likes on personal on campus photos than I do on personal off campus ones. However, I found the opposite effect of geography true for my art photography. I obtained 81.18% of my likes for art photography when the photos were NOT on campus, and only 18.82% of likes when the photos were on campus. This may suggest that my followers prefer when I take art photographs in locations they are not used to seeing, or not at Harvard, making me a starving artist on campus for likes.
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